TEAM

Chris Lopez

Founder / Managing Director
Chris is the founder and Managing Director of ProfiTank. He has spent the last two decades working in the professional services sector on behalf of market leaders. His area of expertise is primarily in delivering strategic benefits through programs and solutions that enhance overall business performance and profitability.
Chris’ “roll up the sleeves” approach and ability to earn the trust and confidence of C-level executives to junior staff members, has earned him praise over many engagements.  He attributes his collaborative style of leadership and ability to connect with people from all walks of life to his years serving as an officer in the United States Marine Corps.  Before his commissioned military service, Chris attended the United States Naval Academy where he earned a BS in Political Science, was a 4-year starter on the baseball team, and was named Team Captain. Chris has served clients in various industries and most organization types including oil & gas, construction, auto manufacturing, commercial banking, e-commerce, medical practices, transportation, non-profits, e-commerce, medical devices, defense contractors, pharmaceuticals, senior care, franchises, and private country clubs.
Outside of the office, Chris enjoys spending time watching his teenage kids playing sports, walking his dog “Murphy”, spending time with high school and college friends, and watching college football, the Yankees, Giants, and Devils. He is married to his eighth-grade sweetheart for almost 30 years and they spent most of their life together in San Diego, CA. A native of New Jersey, Chris, and his family reside in Bergen County, NJ.

Mike McLachlan

Partner / Consultant
Mike McLachlan is the Vice President of Operations for ProfiTank and has been with the firm since its inception. Prior to ProfiTank, he spent 21 years in global financial markets managing an institutional foreign exchange trading and brokerage desk.
In this capacity, Mike was fortunate to work for market leaders in New York, London, Singapore, Tokyo and Sidney and to live overseas. For the past 3 years, Mike has advised business owners in the areas of cost reduction and optimization, leaving his mark wherever he’s served. Outside of the corporate world, Mike is the founder and sole owner of 5-Star Hockey, which runs competitive youth hockey teams as the North Jersey Generals, along with offering camps, training clinics, equipment sales and service. He is also entering his sixth year as the Head Coach of the Ramapo High School Varsity Ice Hockey team in Franklin Lakes, NJ.
Along with hockey and coaching, Mike has a passion for golf and is a member of the Arcola Country Club where he served on the Board of Directors from 2008-2016. He was the club President from 2013-2016 and during his tenure proudly oversaw the planning and completion of 2 major capital projects involving the renovation of both the golf course and clubhouse. Mike is a lifelong resident of North Jersey and currently resides in Bergen County with his wife, 3 teenage children, and their loyal dog “CJ”.

Brian Daniells

Chief Financial Officer

Brian is the CFO of ProfiTank. With more than 40 years of expertise across multiple industries, Brian specializes in analyzing, diagnosing, turning around, and accelerating businesses. Unlike typical CFOs, Brian brings a highly collaborative and educational approach to financial management. 

A European History major at Claremont Men’s College, Brian’s financial acumen was developed in bank training programs and in a wide variety of financial product industries. After more than a decade in commercial and consumer banking, Brian earned his MBA in Finance and moved into fractional CFO roles with a variety of businesses and industries (including engineering, construction, entertainment, technology, transportation, security and health care). A loving father of three adult children (who no longer gets to watch his kids play hockey), Brian keeps busy as a high school lacrosse referee keeping unruly parents at bay. He and his wife adore their dog Cali, seek to continuously travel the world, and currently reside in San Diego, CA.

Never Leave Money On The Table®

Please sign up to receive info and updates about PROFITANK®.  Our email communications are minimum at most, less than per month!